Vacation Rental Reservations with Custom Logos & Branding

Custom-Branded Reservation Website

Vegas Villas came to ironetic through a former colleague after an experience with another web design firm. The goal was to deliver a custom vacation rental website with a full-featured reservations system that integrated with APIs from the HostAway rental platform. The design was created completely from scratch by ironetic, including the logos.

Split site: one logo for two different demographics

The Vegas Villas were split between two markets: large vacation homes serving families and corporate getaways, and smaller designer suites in the Las Vegas Arts District serving singles or couples seeking close proximity to downtown nightlife & entertainment. The logo & website had to remain consistent, yet still appeal to both groups. Each needed a different color palette and design style, but in the same layout.

HostAway API integration

ironetic designed the website in WordPress for easy updating and SEO/SEM work. Plugins like Yoast help improve site ranking and assist marketing teams in content management. They dynamically rendered the listings portions via an integration with the HostAway rental platform. The integration checks HostAway for each property on loading. It then blocks out reserved dates on the Vegas Villas side of the reservation system.

Logos & Branding

  • Logo Design—ironetic designed the logo in a Googie style based on the famous “Welcome to Fabulous Las Vegas Nevada” sign by Betty Willis
  • Color Palettes—ironetic chose gold for the home page to signify luxury, supported by earth tones to represent desert lifestyle. The Downtown colors are neon, and reflect Vegas’ rich history of gambling, nightlife and entertainment. Both appeal to different markets.
  • Website Design—displays a large number of listings and search options in a clean design that maximizes use of limited screen real estate.
  • Responsiveness—optimized a mobile-friendly responsive layout for fast, easy booking via smartphone or other mobile devices.

Reservation System

  • Online Reservations—features a date range selection tool in the header designed by ironetic according to the client’s specifications.
  • HostAway API integration—features live data of available listings, photos and booking details directly from the HostAway rental platform.
  • Calendar View—the website’s calendar view shows all listings alongside their available dates. That way, visitors with flexible travel dates can choose the location they prefer.

User Experience (UX)

  • Eye-popping animations—ironetic included engaging & delightful animations throughout the website, drawing attention to key elements as you scroll down each page.
  • Embedded Video—The “Arts District Studios” section features an embedded header video of Fremont Street produced by a third party.
  • Custom Google Map ThemingJai Ferraro produced a custom Google Map integration with branded colors and design according to each division’s theme.
  • Concierge Request Form—a custom concierge form collects leads and request from both registered guests and future prospects.

Branded Vacation Rental Reservations

The primary goal of the website was to allow for direct vacation rental bookings and grow the business beyond its previous dependency on third-party services. Requirements included a live feed of listings from the HostAway platform, but in a custom-branded website design package that the HostAway platform could not match.

Logo, Branding & Design

ironetic crafted both logos & all branding based on the customer’s requests. This included two different color palettes with seamless toggling between the two layout designs

IT Support

Registering a properly-branded, easy-to-remember domain name was critical for the website’s success. ironetic facilitated domain name research, registration and DNS set-up as well as email address creation, customer service and ongoing website maintenance.

Vacation Rental Reservations system with HostAway API integration